Statement by UNICEF Executive Director Anthony Lake on the life of Goodwill Ambassador Sir Roger Moore

23rd May 2017

NEW YORK, 23 May 2017 – “With the passing of Sir Roger Moore, the world has lost one of its great champions for children – and the entire UNICEF family has lost a great friend. In his most famous roles as an actor, Sir Roger was the epitome of cool sophistication; but in his work as a UNICEF Goodwill Ambassador, he was a passionate – and highly persuasive – advocate for children. He once said that it was up to all of us to give children a more peaceful future. Together with Lady Kristina, he worked very hard to do so.

“All of us at UNICEF extend our deepest sympathies to the Moore family, and join his many friends and admirers from around the world in paying tribute to his life and mourning his loss. He will be deeply missed.”

###ENDS###

Note to editors: 

Sir Roger Moore, KBE, was one of UNICEF’s longest serving Goodwill Ambassadors.

Sir Roger, a popular British film, television and stage actor, perhaps best known for his portrayal of Simon Templar in The Saint and as secret agent James Bond, was introduced to UNICEF by the late Audrey Hepburn. “My curiosity got the better of me after Audrey Hepburn introduced me to UNICEF,” he said. “I wanted to find out more than just the facts and figures.” He was appointed a UNICEF Goodwill Ambassador on 9 August 1991.

Sir Roger’s first mission for UNICEF was to Central America, where he visited projects for children in Costa Rica, El Salvador, Honduras and Guatemala. Over the years, his work with UNICEF also took him to Brazil, Ghana, Jamaica, Indonesia, Korea, Japan, Netherlands, Kazakhstan, Slovenia, the former Yugoslav Republic of Macedonia, Philippines and Mexico. He brought attention to the desperate conditions facing some of the world’s most vulnerable children and was a compelling voice on issues such as children’s rights, HIV/AIDS, landmine injuries, child labour and iodine deficiency.

In November 2012 Sir Roger was presented with the first-ever UNICEF UK Lifetime Achievement Award which then became the Roger Moore Lifetime Achievement Award in celebration of his dedication to UNICEF, both as a generous fundraiser and a global advocate for children’s rights. On receiving the award, Sir Roger said “I am perhaps best known for my role as Bond, but my role as Goodwill Ambassador for UNICEF is the one I am certainly most passionate about. It is beyond doubt that it’s the children and dedicated staff on the ground who deserve medals, but I am absolutely honored and would like to thank UNICEF for this truly humbling award.”

Sir Roger Moore was devoted to serving the world’s children for over 25 years and remained dedicated to UNICEF right up until his death.

About UNICEF

UNICEF is the United Nations’ organisation for children. UNICEF fights for children’s rights and promotes the well-being of every child, in everything we do. Together with our partners, we work in 190 countries and territories taking practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere. UNICEF has been in operation for 70 years.

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For more information, please contact:

Aedín Donnelly, Communications and Media Manager for UNICEF Ireland | aedin@unicef.ie  | +353 1 809 0281 | +353 85 1395272 

Helen Wylie, UNICEF New York | Tel: +1 917 244 2215 | hwylie@unicef.org

Photo: Roger Moore meets with school children in El Mezquital in Guatemala, 1991 © UNICEF/UNI51626/Cerni
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